It’s one week from the 1 year anniversary of Digital Nomad Apparel’s launch! 1 year of me figuring out how to build a company, build a brand, and build something people gave a shit about. I couldn’t be more excited to see where Digital Nomad Apparel, DNA, is today and how much 1 year makes a difference. It really takes that long to gather feedback, grow, and pivot into the company you aspire to be. But let’s go back to the beginning…
DNA is really, really special to me. I went to school for fashion design at the Fashion Institute of Design and Merchandising (FIDM) in Los Angeles, California. Since the moment I stepped on FIDM’s campus, I was in awe of everything design, and knew I was going to own my own apparel business one day. Fast forward 5 long years, after I finally built up the cojones to start it… DNA was born!
DNA is the birth child of my long vision for a lifestyle brand. Something that entrepreneurs, wanderlusts, creatives and hustlers alike all want to represent – because the brand is for them. For people like me. For those who are so obsessed with the idea of making something of their lives and living a life they love, they will do anything to build it. For those who love change and want to be the ones who create the change. For those who want to explore all the corners of the world, knowing that the life experiences you get from travel go with you forever even long after you go back home. For those who want to build something greater then themselves, and leave something behind thats a positive legacy to last for generations. For those who want to collaborate with each other, because you know two or three brains combined is always better then one. For those who crave being unique and your own person, because fitting is in so boring and confining. For those who want to spend every single day living a life you love, instead of wasting away your days building someone else’s dreams and not your own. For those of you who finally just want to be happy every day when you wake up, instead of hitting the snooze button dreading even getting out of bed. So for those of you like that, like me, this brand is for you. And I implore you to join the movement, join the community we’re creating, and spread the word. Because it’s going to be people like us that change the world, and we need to represent our DNA.
Visit our official website at www.digitalnomadapparel.com